Top Email Subject Lines Based on COVID-19 Data
Email subject lines have always been tough to master. But they’ve become even trickier since the COVID-19 pandemic emerged and shifted consumer behaviors — possibly for good.
Blog
Can email help local publishers drive revenue?
Local publishers were hit hard during the pandemic. Even before the spread of COVID-19, many media outlets struggled to drive ad revenue and build sustainable monetization strategies for a digital world. Come 2020, publishers across the U.S. suffered layoffs, shutdowns, and pay cuts. By 2021, more than 100 local newsrooms closed their doors. Still, amidst …
#posts
Categories
-
July 8, 2020 -
June 24, 2020 Your Top 8 CCPA Questions — Answered!
The California Consumer Privacy Act (CCPA) is scheduled to be enforced on July 1, 2020, and it will affect how brands collect consumer data and launch targeted marketing campaigns. Here’s what you need to know.
-
January 8, 2020 3 Strategies For Monetizing B2B Enterprise Emails
Monetization strategies for email often focus on Business-to-Consumer (B2C) channels, as the initial drivers of email monetization were generally focused on delivering value to end-users. While this is very useful and beneficial for a B2C company, large Business-to-Business (B2B) companies will not be able to leverage the same systems designed for B2C use as successfully …
-
May 24, 2018 Data Protection the European Way: GDPR
Data sharing is a hot button topic across the world, especially in the last few years where technological advancements have made accessing sensitive personal data far easier than ever before.