Why CEOs that Say ‘No’ Are Good for Growth
“Pouring your heart and soul into making a business venture work is just part of the job,” Jeff Kupietzky, CEO @PowerInbox.
News
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October 21, 2018 -
October 17, 2018 Email: The New (Old) Secret Weapon in Your AdTech/MarTech Strategy
Once written off as “old school,” email has emerged as the new solution to the AdTech/MarTech convergence challenge.
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October 15, 2018 Crain’s New York 2018 FAST 50
PowerInbox generating serious heat and is ranked #4 on the Crain’s New York Business 2018 Fast 50 list.
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October 15, 2018 Managing a Workforce — Without a Worksite
“Lots of freedom plus lots of flexibility attracts a certain type of employee,” said Kupietzky. “If the person is mature and savvy enough, it turns out to be a good relationship.”
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September 17, 2018 Fast-Growing Startup Targets Google, Facebook In $50B Ad Market
“We are efficient. We have no headquarters and no staff functions. Everyone is a doer and works remotely. We are organized by function — sales, product, technology, operations. To manage these functions we promote individuals to both manage and do work,” said Jeff Kupietzky, PowerInbox CEO.
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August 30, 2018 As Facebook Clamps Down on Advertisers, Email Becomes an Attractive Alternative
“Facebook is effectively pulling the rug out from under their strategies, forcing publishers and their sponsors to find new sources of audience acquisition and monetization,” said Jeff Kupietzky.
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August 21, 2018 How Great Sheets and High-Tech Underwear Helped Propel This Year’s Top NYC Businesses
2018 Inc. 5000 rank No. 30 Three-year growth 7,534% 2017 revenue $18.9M
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August 15, 2018 PowerInbox Earns Coveted Spot on Inc. 5000 List of Fastest-Growing Companies
Digital Monetization Pioneer Ranks 30, Underscoring the Value of Multi-Channel Monetization NEW YORK, Aug. 15, 2018 /PRNewswire/ — PowerInbox, the trusted audience engagement and digital monetization partner for publishers and marketers, today announced Inc. Magazine has named it as the 30th fastest-growing private company in America on its 37th annual Inc. 5000 list. The recognition is based on …
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August 9, 2018 Email Safe Haven: Are Facebook’s Policies Driving Brands Away?
“Opt-in email has the virtue of serving people already interested in the publisher’s content. It’s respectful of privacy because “it’s hashed — you just know they are unique.”
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August 1, 2018 4 Signs It’s Time To Sell Your Product
“Making the decision to sell off your foundation product is never easy, especially when it is still quite vibrant and successful. But it’s also extremely selfish and self-centered to hang onto a product you can no longer do justice or devote the resources it deserves simply because you’re afraid to let it go.”
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July 19, 2018 PowerInbox – The Inevitable Convergence of AdTech and MarTech
“Bringing AdTech and MarTech together enables marketers to form a one-to-one relationship with customers at the very top of the funnel across every domain.” – PowerInbox CEO Jeff Kupietzky
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June 12, 2018 The Crossroads Of Privacy Policy And Marketing Strategy
“Privacy should always be addressed in the marketing strategy,” says Jeff Kupietzky, CEO of PowerInbox, an email monetization and digital advertising platform.
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June 10, 2018 Interview with Jeff Kupietzky, CEO, PowerInbox
“I saw a tremendous opportunity for email as an overlooked channel ripe for innovation,” said Jeff Kupietzky, PowerInbox CEO.
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June 10, 2018 Let Customer Acquisition Costs Steer Marketing, Service Plans
“If you have a great product and take care of your current clients, they will help you get new clients and lessen the need to spend on marketing and advertising,” said Jeff Kupietzky, CEO of PowerInbox.
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June 10, 2018 International Acquisitions of and by Israeli Companies Picked Up in May
Another Israeli-Israeli acquisition during May 2018 was “relationship marketing” technology leader Optimove’s buyout of the DynamicMail business from PowerInbox, which specializes in email real-time personalization and dynamic subscriber engagement.